These conventions are:
- Title of the film is the largest, most prominent text
- Images of recognisable stars and characters
- Actors names
- Billing
- Imagery/ iconography associated with the genre
- Release date
- Tag line
- References to other films
- References to awards
- Reference to director/ producer
- Reference to source material
- Star ratings and reviews
- Font may indicate genre
- Colour scheme
- Sound logo
- Social media links
- Age certificate
- Production companies logo
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