After conducting a focus group with 24 participants, all over the age of 15 which is the lower bounds of my target audience, I have decided to name my magazine 'Brit Films' as the participants though that "this magazine sounds like it would be the most appropriate for the audience that you want" as well as it being a "catchy and memorable name". The participants also answered that if they saw all of these film titles, Global Movie and Brit Films would be the ones that they were most likely to pick up and look at. After explaining what my film will be and what I plan the magazine to be like, they though that either Brit Films, Conqueror or Global Movie to be the title of it. After asking them multiple questions and showing rough drafts as to what the magazine will look like, 10 out of the 24 people chose Brit Films to be the title. Although I planned on either Brit Films or Global Movie to be the title, I realised that my target audience should be the deciding factor for what I should name my film.
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