Now that I have researched existing taglines for the thriller genre, I now have to create my own taglines for my film. Using the information that I have collected, I will be putting the conventions that I found into my tagline which I will be using for my marketing campaign.
Here is my list of potential taglines.
Caller id: UNKNOWN
As the protagonist of the film works in a Police call centre, I tried to use phone related lingo for the tagline. The 'UNKNOWN' is used to create mystery and make the audience unsure as to who the antagonist could be.
Who Will You Call For Help?
With the use of 'You' and the question in general directly targeting the audience, this should make them feel more involved and make them feel vulnerable as they are in need of 'Help'.
This Is 999, How May I Help You?
Again, I tried to intertwine the fact that the protagonist works in a Police call centre into the tagline as well as addressing the audience. I also feel that in this context, a normally reassuring sentence can put the audience on edge.
Forever Left On Hold
This tagline has no ending due to the 'Forever' and in the audience's mind, this could go on for an eternity which could be frightening especially as they are waiting for something.
ARE YOU LISTENING CLOSELY?
This one also targets the audience directly and due to it all being in capitals, it could be interpreted as sinister or angry.
There's More Than One Way To Send A Message
As it is an open ended tagline, it can trigger the audience's mind and imagination to go on overdrive and think of many different circumstances. It can also attract their attention as they would want to know the other ways to send said messages.
Sometimes You Just Need To Hang Up
By directly targeting the audience, they can already feel attached to the film especially with the 'Hang Up' as it is part of life about having to let something go so they feel an emotional value to the film.
NOT EVERY CALL IS WANTED
There is a lot of mystery in this tagline whilst giving very little information about the film. This could lead the audience to be more likely to watch the film so that they know what the tagline was about as it caught their interest.
Here is my list of potential taglines.
Caller id: UNKNOWN
As the protagonist of the film works in a Police call centre, I tried to use phone related lingo for the tagline. The 'UNKNOWN' is used to create mystery and make the audience unsure as to who the antagonist could be.
Who Will You Call For Help?
With the use of 'You' and the question in general directly targeting the audience, this should make them feel more involved and make them feel vulnerable as they are in need of 'Help'.
This Is 999, How May I Help You?
Again, I tried to intertwine the fact that the protagonist works in a Police call centre into the tagline as well as addressing the audience. I also feel that in this context, a normally reassuring sentence can put the audience on edge.
Forever Left On Hold
This tagline has no ending due to the 'Forever' and in the audience's mind, this could go on for an eternity which could be frightening especially as they are waiting for something.
ARE YOU LISTENING CLOSELY?
This one also targets the audience directly and due to it all being in capitals, it could be interpreted as sinister or angry.
There's More Than One Way To Send A Message
As it is an open ended tagline, it can trigger the audience's mind and imagination to go on overdrive and think of many different circumstances. It can also attract their attention as they would want to know the other ways to send said messages.
Sometimes You Just Need To Hang Up
By directly targeting the audience, they can already feel attached to the film especially with the 'Hang Up' as it is part of life about having to let something go so they feel an emotional value to the film.
NOT EVERY CALL IS WANTED
There is a lot of mystery in this tagline whilst giving very little information about the film. This could lead the audience to be more likely to watch the film so that they know what the tagline was about as it caught their interest.
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