Monday, 6 October 2014

Comparison of The Expendables 3 Teaser Trailer and Theatrical Trailer

The first noticeable difference between the two trailers is that the production companies names are rushed in the teaser trailer but in the theatrical one there is a shot between them. The music being played at the start of the theatrical trailer is the infamous whistling tune from Bridge On The River Kwai whilst the teaser has tense, action music increasing in pitch. The cutting and editing is a lot faster in the teaser trailer with plenty of explosions and guns. There is then a roll call of all the big stars in this film, each with a second or two clip of them looking generally bad ass. There is virtually no plot given or any sense of order, it is the the main cast and a few shots of the movie which is shown in the teaser trailer. There are also many visual slides hinting at what will happen in the film and the release date.

However, in the theatrical trailer there are many more shots and they are all a lot longer with slower, less rapid editing compared to the teaser trailer. The viewer can get some sense of the scene and the storyline. The shots are long enough for characters to talk and the audience can figure out who the antagonist is and who the protagonists are. There are enough short scenes so that the audience can gauge what the plot for the film will be. They see a lot of fighting and action scenes involving the protagonists both serious and humorous.  


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